Wednesday, February 23, 2011

Building Values, Building Great Construction Business

To be one of the best construction businesses, companies must consider numerous aspects of their business. From business planning to day-to-day operations, improving all aspects of the company will transform your business from mediocre to great.

Since there are so many things to consider, the easiest way to transform all of your business practices is to create a list of core values. Not only do mission statements and core values enhance a positive reputation, but they also provide moral standards for your entire company to work and act by. Being great beats the heck out of just appearing great!

Setting high standards is the first step to great business. These values will shape your entire business. The following list will give your business a purpose and some standards to work by everyday.

Safety. Safety is perhaps one of the most important standards in the construction industry. In addition to protecting your company and avoiding liability, you should aim to make your customers feel safe, and in doing so, they will rest comfortably knowing you are doing the job right. If safety is a priority, a stellar track record will market itself.

Quality Service. We don't mean to insult your intelligence with this value, but we would like to note that quality service means more than meeting industry standards. In fact, quality service requires that you go above and beyond the standards, and this value will ultimately set you apart from your competitors. Raise the bar higher than everyone else, and this extra effort will yield more business from customers.

Innovation. Although budget may restrict you from buying into cutting-edge technology, any improvements you can make to your equipment, service, or management will elicit higher efficiency. Make it a priority to study the market, research new methods in the industry, and apply them to your particular fields. This will give you an edge on your competitors, and again, make you stand out in your market.

Continuous Improvement. We've all heard, "there's always room for improvement." And this is definitely true, you should always be looking at the internal processes of the company to see what could be more effective and efficiency. If you do this, you will save time and money, in addition to boosting your services, efficiency, and customer satisfaction.

Fairness. Honesty, transparency, and fairness are all virtues you should strive for with your customers, employees, and vendors. You should not make your fairness very rigid either; by that, I mean forgiveness and compassion towards others will build trust and respect. Stay true to your word, provide fair prices, and pay your employees well. Virtue works just as well in the business world as it does in personal affairs.

Profit with a Purpose. We all know that profits are necessary for the future of a company. When you make money, you must invest in the company to extend its life.

However, when you make excess money, you should consider what purpose you are serving with the extra bread. There are, in fact, many benevolent uses for that money.

Most of the time, you may attribute the profits to the hard work and long hours expended by your employees. Treating your employees well, increasing their pay and benefits, and offering educational opportunities will build incentive for your employees to keep up the hard work.

Similarly, you may consider charitable giving. Charitable donations not only allow for tax-deductions, but you can reach out a helping hand to the less-fortunate, the sick, the homeless, and others in need. Profiting with a purpose allows your company to work for something greater than the work you do and provide for those in your community and society at large, and all of this will only multiply your company's success, materially and immaterially.

The bottom line remains: core values shape everything your company is and does. Construct positive foundations for your company to act by, set exceptional goals, and as a result, you will base your company in greatness and move it toward greater and greater business.

Barnhart Crane and Rigging Company stands on these core values and only strives for greatness. See how we are going the extra mile with our Crane Service and Machinery Moving